What is Minimum Advertised Price (MAP) And How To Enforce it?

Minimum Advertised Price (MAP)

Minimum Advertised Price (MAP) is a specific policy developed by the brand or manufacturers of a particular product. As per the policies, businesses can advertise their products at the lowest price point mentioned in the pre-set policy. When brands follow this standard strategy, they are likely to earn reasonable profits. They are likely to gain […]

Why Automated Pricing Intelligence Helps You Win Over The Competition?

Automated Pricing Intelligence

Why automated pricing intelligence helps you win over the competition? The competition for E-commerce businesses is constantly rising. Numerous competitors also offer the product you are selling, and the only way to win over this game is to use Pricing Intelligence platforms. You cannot just fix the price of your product and expect a good ROI (Return […]